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Pricing A Home for Sale in Atlanta!  Atlanta Home Sellers Page!     

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Pricing your home correctly from the beginning represents one of the most important factors in the selling your home.  Our experience has shown us that if you price your home TOO HIGH, it may remain on the market for a long period of time - and could ultimately sell for less money than if it were priced properly from the start.

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If you price your home TOO LOW, you may sell it quickly, but for less money than it is worth.  Clearly, determining the correct price in which to sell your home is very important in maximizing its value to you.   For results that count, contact Jim and Ellen Now! (fewer buyers!)

Where Should You Price Your Home?

There are three main pricing strategies - pricing your home: above, at, or below its market value.

  1. Priced above market value Sellers like to price their home high, thinking that someone just might pay it. That's unlikely - buyers shopping for a home know exactly what the market is like, and won't be fooled into paying more than it's worth.

  2. Priced at market value Always a good strategy - that's what your home is worth!

  3. Worried about setting the wrong price? Ask to see the "estimates of value" collected from agents visiting your home during the broker's open house. These estimates come from agents who work with buyers every day, and who know what buyers are willing to pay for homes. When twenty or thirty values are plotted on graph paper (or simply averaged), your home's true value to buyers will become quite clear. If your home isn't within 5% of the average value, it's overpriced, and the asking price should be dropped. Don't let your home become an old, tired listing. It will eventually sell for less than you would have received if you'd priced it properly!

We don't play pricing games when listing a home in Atlanta.  We list our Atlanta homes at the right price.  Everyone benefits!  This ensures that our listings sell in the shortest time for the highest price!  We feel this is the best approach! Unlike other agents that will "BUY YOUR LISTING!" (Listing your home at a higher price even if it unrealistic, because the agent knows that you need to sell.) They know that your personal needs will dictate the necessity to reduce later.   Within a few weeks of listing your home at the higher price, the agent will start approaching you to reduce the price.  How mean!   We feel that this is emotional blackmail. 

Our Goals

  1. Get you the most money possible;
  2. Sell your home as quickly as you can;
  3. Make selling your home a pleasant and profitable experience.

If you are still interested in marketing your home, we feel we can offer you a fresh approach. We’ll provide you with a personalized and professional marketing plan in order to sell your home for the highest possible price in the least amount of time. Ellen and I are extremely successful in selling homes! We provide a FREE Competitive Market Analysis (CMA) that ensures success.  It is good to have a CMA before listing your home for sale.   As experienced local agents we can provide you with details of the current market valuation.

Selling a Home in Atlanta?

Call us first!  We'll provide professional real estate services for an individual or a company!  Jim and Ellen Crawford are both Broker Associates, and Accredited Buyer Representatives.

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